Non profit design and optimisation

Animated Pentagon At Knobblycrab Website Design we are proud of our proven track record of search engine optimisation - you only have to read our testimonials to see a small sample of the many delighted customers we have helped succeed with their business targets. However, for many smaller non-profitable organisations and charities, tight budgets can restrict efforts to gain visibility in the search engines and raise the awareness they are striving to achieve on the Internet.

For many people the whole point of having a website is to offer their products or services, but many simply want to highlight their message in order to raise funds for a particular charitable cause. Many website design and search engine optimisation companies have fixed rates that cannot be met by smaller scale non-profit organisations, thus depriving them of the high profile in the search engines that is necessary to promote the good work they are doing for their chosen cause.

As charities and non-profit organisations rely on support and donations, it is imperative that as many people as possible have the opportunity to learn of their activities without having to actively seek out the information, so high rankings in the search engines are vital.

Small optimisation budget = big absence in the search engines. A classic 'catch 22' situation for many non-profit organisations with under-funded promotion programmes and no 'in-house' website design gurus with the know-how to optimise sites for search engine visibility.

Our website design team have had plenty of experience in promoting all kinds of websites through search engine optimisation, and are pleased to offer their optimisation services to a percentage of smaller charitable organisations with existing websites at a significant reduction of 30% subject to our workload at any given time.

For some, this investment might still be unattainable, but to many it could be a case of 'speculate to accumulate'. After all, our own rankings speak for themselves, so if your website is appropriate for optimisation without a major design re-jig, we can help your charity or non-profitable organisation achieve the high profile it deserves in the search engines.

 

Usability

If your website has a simple navigation system, straightforward instructions for e-commerce transactions and bags of useful information, then its usability will encourage a casual visitor to become a regular customer.

Design

If you have a product or service that is a guaranteed winner, unless you enlist the expertise of a professional web design company who can give your business the highest possible profile on the Internet, you'll soon realise that on the world wide web nothing is guaranteed at all.

Optimisation

It is important to stress that when you embark on a web marketing campaign for your business, search engine optimisation is definitely not a 'quick-fix' method of gaining a high profile and that achieving good rankings really is a matter of time when you enlist the services of a reputable SEO company.

Copywriting

Readability is the key to effective website copywriting - interesting, fluent prose with a competent use of grammar and punctuation and a natural flow will convey a valuable message and a sense of confidence, and encourage the most casual visitor to remain at your website.