Animated Pentagon HTML Ordered List Tag: <OL>
The ordered list tag is typically used to present a numbered list of items sorted in numerical order.

HTML Option Tag: <OPTION>
This tag can only be used within a pair of <SELECT> tags to represent one choice in a drop-down "menu" box. The option tag must have the following attributes:

SELECTED: This attribute indicates that the option to which it is applied is the one to be initially selected. In the following example, Liverpool is the town initially selected from the menu provided:

<SELECT NAME="Town_or_City" SIZE=1>
<OPTION> Birmingham
<OPTION> Coventry
<OPTION SELECTED> Liverpool
<OPTION> London
<OPTION> Manchester
<OPTION> Newcastle
<OPTION> Shrewsbury
</SELECT>

VALUE: When present, this attribute indicates the value to be returned if the option to which it is applied is selected. The default value is the contents of the <OPTION> tag itself.

HTML Paragraph Tag: <P>and</P>
This tag indicates the start of a new paragraph and produces a vertical space of one and one half lines between paragraphs.

HTML Preformatted Text Tag: <PRE>and</PRE>
This tag produces blocks of text in a fixed-width font such as Courier. The rules of use are:

(i) Line breaks within the text are interpreted as a move to the beginning of the next line. The paragraph tag<P> should not be used. If present, it is interpreted as a line break. All paragraph formatting tags are prohibited but character highlighting tags can be used as for normal text.

(ii) The anchor tag <A> is fully supported.

(iii) The horizontal TAB character will be interpreted as the smallest number of spaces which will bring the following text to the next highest multiple of 8 characters on the line. Use of TABS is not recommended.

The following attribute is supported.

WIDTH: This specifies the maximum number of characters for a line of text, 80 characters being the default. This attribute works best with widths of 40, 80 or 132 characters.

HTML Select Tag: <SELECT>and</SELECT>
The select tag, used exclusively within <FORM> tags, allows the user to select one of a set of alternatives presented in a drop-down "menu". Each alternative must be defined by the <OPTION> tag. The following attributes are supported:

MULTIPLE: This attribute is used to allow the user to make multiple selections from the list.

NAME: Specifies the name that will be submitted by the form as a name-value pair.

SIZE: Specifies the number of visible items on the menu. If the number of options provided is greater than that specified for the SIZE attribute or greater than can be displayed on the form, a vertical scroll bar is provided.

HTML Small Text Tag: <SMALL>and</SMALL>
Text within this tag is displayed in a small font; for example this is small text.

HTML Strikethrough Text Tag: <STRIKE>and</STRIKE>
Text within this tag is displayed in strike-through mode, usually represented by a horizontal line through each of the characters; for example this is strike through text.

HTML Strong Text Tag: <STRONG>and</STRONG>
Text within this tag is displayed in bold type.

HTML Subscript Tag: <SUB>and</SUB>
Text within this tag is displayed in subscript style; for example
this is subscript text.

HTML Superscript Tag: <SUP>and</SUP>
Text within this tag is displayed in superscript style; for example
this is superscript text.

 

Development

Asking your website developers to include a 'Frequently Asked Questions' page will give you the chance to provide more detailed information about a wide range of issues that are often being raised by customers regarding any aspect of your company.

Design

Long scrolling pages of copy are guaranteed to remain largely un-read, so unless your website has an easy-to-use navigation system, simple overall design and the text is broken down into further pages or shorter, less daunting paragraphs, your visitors will be less inclined to stay.

Optimisation

The chief objective of search engine optimisation is to get a website placed as near to the top of the first page of results as possible, and as only one step up can generate a significant increase in visitors to that site, it's not surprising that more and more businesses are seeking the services of professional optimisers with proven experience.

Copywriting

Effective copywriting is the art of speaking directly to a target audience, grabbing their attention and then causing them to take the desired course of action.